My mission is to raise awareness of hygiene poverty, and its effects on personal dignity and mental health, by focusing on a week long drive. I hope that this inspires people to remember to donate hygiene products all year around to all charities, and puts it on the radar in NZ as a growing issue.
Who have you partnered with?
Wellington City Mission - our amazing local mission who help individuals and families in need.
Why does Soap for Society matter to you?
"It’s easy to take for granted the impact a shower has on us, or how having sanitary items is a luxury in some people’s homes. No Kiwi should have to choose between soap and food."
We think that we can change people’s habits when they give to charity by getting them to think about how what they do to help.
What has been the response?
Amazing. So many people in Wellington have rallied to donate hygiene products and we’ve raised $1000 for Wellington City Mission. I can’t wait to do the final product count when we conclude next week.
The Drive ends on Monday 30th, will there be another one / how can people continue to support the cause after the closing date?
We are hoping to do another drive in the future. In the meantime, keep collecting your unused bathroom products and donating them to places like Wellington City Mission.
You are also the creator of The Residents blog, when and how did you start this?
I started it because I couldn’t find a blog about a girl in her twenties that was from New Zealand, focusing on the things to do in Wellington. I love meeting people, so I incorporated interviews with people you might meet in my hometown. This was so that if you had never been to Wellington you could meet the locals and feel at home, even if you’d never been.
How have things grown since?
I now work with businesses like Estee Lauder, Interislander and even Wellington Festival Cuba Dupa in partnering on content so I can fund the blog and reinvest in things which are meaningful to me as a writer. I now get 10,000 - 25,000 unique visitors a month, have 12,000 Instagram followers and another 8,000 on other social platforms. It feels incredible to have an audience who are actually interested in my opinions about Wellington, and other funny things that happen in life.
What does a typical working day look like for you?
Wake up, go to personal training, go to work and at lunchtime do a meeting or check my emails for The Residents. I go on Instagram through the day. After work, I will go home and write a blog post for the next day, go to an event or record a YouTube video. I like to describe myself as a multi-hyphenate, because I’m a blogger/policy advisor. Life is full, but very rich!
What has been your biggest learning curve / what is one piece of advice would you pass on to other women looking to create work for themselves or start their own business?
Get your finances in order early. Find a good accountant who you like and who gets you and make plans so you’re not mixing your own money with your business money, even if it is a small side hustle. Listen to others. Stand your ground. Don’t compromise your values, even if everyone else is doing it. I am very choosy about the brands I work with and I am proud of that.
How can people find out more about you and your work?
We're proud to support Soap for Society with our donation of 300+ tampons to The Wellington City Mission.